#data insights

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#data-insights
Medium
4 days ago
Business intelligence

When to trust your gut over the data

Our natural instincts heavily influence our perceptions and decisions, even in design contexts, showcasing a blend of evolutionary behavior and modern preferences. [ more ]
MarTech
1 week ago
Marketing

3 ways to connect with consumers during today's complex journeys | MarTech

The traditional linear consumer journey is obsolete, with a need for data-driven marketing strategies to meet consumer needs effectively. [ more ]
Forbes
2 weeks ago
Marketing

Council Post: 5 Social-First Marketing Considerations For 2025 Planning

A social-first marketing approach is essential as social media is projected to dominate global ad spend in 2024. [ more ]
Forbes
2 weeks ago
Marketing

Council Post: A/B Testing & Beyond: Understanding Campaign Optimization

Digital marketing success demands not only measurement but also actionable insights and strategic optimization. [ more ]
Forbes
3 weeks ago
Marketing

Why You Should Be Using ChatGPT To Boost Business Success

ChatGPT can significantly enhance business efficiency, decision-making, and marketing strategies.
Implementing ChatGPT leads to improved content creation and streamlined administrative tasks. [ more ]
MarTech
3 weeks ago
Data science

How to make the most of your market research data | MarTech

Market research offers crucial data-driven insights but is frequently underutilized due to inadequate revisit strategies and limited segmentation. [ more ]
Medium
4 days ago
Business intelligence

When to trust your gut over the data

Our natural instincts heavily influence our perceptions and decisions, even in design contexts, showcasing a blend of evolutionary behavior and modern preferences. [ more ]
MarTech
1 week ago
Marketing

3 ways to connect with consumers during today's complex journeys | MarTech

The traditional linear consumer journey is obsolete, with a need for data-driven marketing strategies to meet consumer needs effectively. [ more ]
Forbes
2 weeks ago
Marketing

Council Post: 5 Social-First Marketing Considerations For 2025 Planning

A social-first marketing approach is essential as social media is projected to dominate global ad spend in 2024. [ more ]
Forbes
2 weeks ago
Marketing

Council Post: A/B Testing & Beyond: Understanding Campaign Optimization

Digital marketing success demands not only measurement but also actionable insights and strategic optimization. [ more ]
Forbes
3 weeks ago
Marketing

Why You Should Be Using ChatGPT To Boost Business Success

ChatGPT can significantly enhance business efficiency, decision-making, and marketing strategies.
Implementing ChatGPT leads to improved content creation and streamlined administrative tasks. [ more ]
MarTech
3 weeks ago
Data science

How to make the most of your market research data | MarTech

Market research offers crucial data-driven insights but is frequently underutilized due to inadequate revisit strategies and limited segmentation. [ more ]
moredata-insights
Exchangewire
10 months ago
Marketing

Hawk, an Azerion Company, Launches New Omnichannel Targeting Solution in Partnership With Samba TV

Hawk has partnered with Samba TV to provide advertisers with access to Samba TV's Geo Audience data and insights for better omnichannel targeting.
The partnership will initially roll out in the UK, followed by France and Germany.
Advertisers can optimize targeting at a geographical level and achieve incremental reach by activating across other media channels. [ more ]
Forbes
10 months ago
Artificial intelligence

Council Post: Advice On How Small Businesses Can Start Incorporating AI

AI can revolutionize small businesses by streamlining processes, enhancing customer interactions, and providing valuable insights.
Starting with simple AI tools like chatbots can be a great entry point for businesses to adopt AI technology.
AI has the potential to evaluate large volumes of data and provide valuable insights for businesses. [ more ]
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